Smart, Friendly Tech, Done Right.

Brand and digital direction for an AI social media platform

A playful yet polished brand and website for Content Colin — bringing AI-powered social media management to life without feeling cold, complex or intimidating. Smart tech, made approachable.

SMART. SIMPLE. SERIOUSLY LIKEABLE.

A brand direction designed to make AI feel human. Confident, modern and intentionally friendly — striking the right balance between technology and personality.

🤖 Brand Personality

A distinctive visual identity built around Colin — a friendly robotic character that adds warmth, charm and approachability to a tech-led product.

🤳 Brand & Digital Experience

From marketing assets to website UX, every touchpoint was designed to feel clear, friendly and confidently tech-led — helping the brand explain what it does without ever feeling intimidating.

👋 Let’s chat

Simple by Design. Smart by Nature.

A website built to make AI-assisted social media feel easy, friendly and unintimidating. Content Colin’s digital experience strips away complexity, guiding users clearly from what it does to why it helps — without jargon or friction.

👌 Designed for Understanding

Clear layouts, playful visuals and the Colin character work together to explain the process at a glance — from content ideas to automation — making the platform pass the “mum test” with ease.

🎯 UX-Led, Conversion-Focused

An intuitive journey built around real user behaviour, with simple explanations, clear calls to action and a confident tone that feels helpful, not overwhelming.

Ready to get tails wagging?

Send us a message – or fetch the phone and call 01772 956699.